The outdoor industry—fishing, hunting, hiking, and all things wild—isn’t just about products; it’s about identity.

Alright — let’s walk through each knot step-by-step…

I recently had the opportunity to give back in the best way I know how.. Creative work.

My friends at Abel Reels, Tailwaters, & Airflo put together a solid giveaway / raffle over and I got to lend a hand on the design end of things.

Here’s a fascinating shortlist of fishing (especially fly‑fishing) guides who were once punk rockers

Here, you'll find five standout parks that photographers (and Instagram feeds) will absolutely love:

Here are the top three lures to target largemouth bass in North Carolina during August, when fish cluster around wood cover and respond best to vibration, flash, and natural fall-rate action:

I have had a faux fern on my porch year-round because I am terrible with real plants. A bit ago, a mother Carolina Wren built a nest for her babies in it and it just so happens, it's right outside my door where I work most of the time. I have captured a few phone photos and videos of them but decided I would bring out the real gear and this was the result. I'm stoked.

8 years sober today.
2,923 days.
That is WILD when I think about it.

300 miles from the nearest coastline, tucked away in and out of valleys across this wonderful land I love, it was ravaged by a hurricane. A HURRICANE. In the mountains. Of North Carolina.

Red-winged blackbirds are a common sight across North America, their bold colors and confident swagger making them easy to recognize.

For the fisherman's knot, loop the line's end through the hook eye and wrap it around the main line several times. Then, simply thread the end back through the loops to create a secure hold.